LifeStyles
Responsibility All the Way to the Bottom Line
A year ago, Kevin felt stuck. These days, he couldn't be happier about the change
he made and the big impact his rapidly expanding business has had. "I feel like
I've achieved an important goal. In addition to walking the walk and talking the
talk, I'm the owner of a business that's making a difference in my local community.
I'm helping my friends and neighbors become more responsible, as well as more profitable."
Before was a much different story. Kevin was a success in his demanding management
job, but the office lifestyle no longer interested him. It had become so unfulfilling.
What Kevin really wanted to do with his professional life was protect dwindling
natural resources. There had to be a way.
Kevin consulted me the day he discovered his way. Perusing the Wall Street Journal
at breakfast that morning, he'd come across an article more indelible than typical
smudged newsprint. The article suggested an opportunity for entrepreneurs interested
in making a positive impact without sacrificing their dreams of challenging and
rewarding careers.
As we discussed his many franchise options, it became apparent that Kevin's independent
thinking and relationship skills matched his idealism and salesmanship. He was the
perfect candidate for the day-to-day responsibilities of an owner/operator in an
emerging market offering a variety of growth opportunities.
Both Kevin the conscientious citizen and Kevin the driven businessman agreed with
me. "Lasting change often starts at the local level," he said."This time, it will
start with me. I've never been afraid of a little hard work."
Less than a year later, Kevin's hard work has really paid off. His retail and service
expertise have resulted in a thriving business that's operating multiple locations
in his community.
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